About MeMy role is to produce effective creative and content for our clients through audience research to establish brand, tone, and message. I’m passionate about content, and I believe that everyone has something valuable to say. Even if they’re saying it with an animated gif.
I have an English degree from the University of Florida and a professional background in digital marketing and editorial strategy — and I’ve been blogging for fun for almost 20 years.
I’ve been working on the web since 2002 and messing around online since the early days of screeching AOL dial-up connections. I’ve written over 1000 articles for publications like Yahoo, SheKnows, Azula, and Orbitz. I’ve done a massive amount of research on topics ranging from deep-sea creatures to cloth diapering to wedding etiquette. So don’t mind me if I bust out seemingly random trivia.
As a fourth-generation native of St. Petersburg, I’m thrilled to be working in DTSP. I love our beautiful city. On weekends, I might be searching for sour beers, fishing in the bay, practicing yoga, or paddle boarding with my kids. It’s all about balance.