New Gmail Changes You Should Know About Before Launching Your Nonprofit’s 2025 Year-End Email Campaign

Gmail just dropped some major updates that will reshape how your nonprofit’s emails reach donors—right before the most critical fundraising season of the year. For nonprofits that rely on email marketing to connect with supporters and drive donations, understanding these updates is crucial. Here’s what every nonprofit needs to know about navigating these changes, along with some actionable strategies to ensure your holiday campaigns continue to convert.