Choosing the Best Donor Database for Your Nonprofit: HubSpot vs. Classy
Ninety percent of nonprofits collect donor data, but only 5% actually use that data to…
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Author Archives: Andi Graham
Donor Personas for Your Nonprofit
If you’re new to nonprofit marketing, there’s a chance you’ve had to create…
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How to Choose a Great CRM for Nonprofits
Too many CRM options can be as tricky as having too few. But you’ve got…
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5 Free Survey Tools for Nonprofits
As nonprofit marketers, we’re always trying to understand our audiences better—what makes them tick, donate,…
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Mastering Nonprofit Marketing Strategy: From the Top to the Bottom of the Funnel
Marketing isn’t just nice to have for nonprofits anymore—it’s foundational. It’s how you find the…
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How to Build a Lapsed Donor Workflow in HubSpot (with Templates)
Donor retention is the backbone of a financially stable nonprofit. While acquiring new donors is…
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How to Raise Awareness for a Cause: A Nonprofit Marketer’s Perspective
Whether you’re addressing climate action, advocating for mental health, or mobilizing funds for local community…
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Get the Most Out of Your CRM: 7 Contact Management Strategies for Nonprofits
Managing meaningful relationships is at the heart of every nonprofit’s mission. Whether it’s keeping donors…
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7 Nonprofit Branding Examples (and What You Can Learn From Them)
Nonprofit organizations work tirelessly for their causes. But smaller nonprofits can have difficulty standing out…
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From Awareness to Action: A Comprehensive Approach to Nonprofit Marketing
How do you spread awareness and encourage engagement in a way that actually makes a…
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