How to Prove the Value of Marketing to Your Nonprofit Board
Proving marketing’s value to your nonprofit board is as much a communications challenge as a…
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Author Archives: LB Holloway
4 Healthcare Marketing Strategies to Attract More Insured Patients
More patients need community health centers, but fewer dollars are available to reach them. And…
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How to Launch (or Fix) a Monthly Giving Program That Grows Itself
Does this sound familiar? You set up a monthly giving program, it works, and people…
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10 Nonprofit Mission Statements that Drive Donations
While global giants like Nike, Starbucks, or Amazon use their mission statements to cultivate a…
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B2B Content Marketing for Purpose-Driven Firms: Your 2026 Playbook
The old school way of B2B marketing—cold calls, dry jargon, and aggressively gated PDF assets—is…
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10 Donor Acquisition Strategies to Grow Your Supporter Base
Nonprofits that consistently grow their supporter base use intentional, well-timed, audience-centered donor acquisition strategies that…
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Donor Acquisition vs. Donor Retention: Where Should You Focus Your Efforts?
For any nonprofit organization, time and resources are precious. When it comes to fundraising, a…
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Donor Acquisition 101: Strategies for Attracting New Supporters in a Digital Age
Whether you’re a scrappy grassroots organization or a well-established institution with a robust donor base,…
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Disruption as Direction: Falling, Fumbling, and Finding New Ways to Communicate for Good
Even the most seasoned nonprofit communicators can feel unmoored in today’s fast-changing, resource-strained, and hyper-polarized…
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Top Healthcare Digital Marketing Trends in 2026
The healthcare marketing terrain is constantly evolving. Despite changing trends and the impact of generative…
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